UI/UX Designer & Creative Generalist
Ayubowan 🙏 I design digital experiences that make every interface feel like it already understands what the user is trying to do. My work moves between shaping flows, refining designs, building prototypes and using AI-assisted workflows to explore ideas and test directions. I’m currently open to new design opportunities and collaborations.
Würth Baer Supply Company distributes woodworking hardware and supplies to cabinet shops, contractors and furniture makers, with a catalog of more than 100,000 products. I designed their iOS and Android app, keeping a catalog that size quick to search and order from a phone.
See how it came together
Product design for a dedicated menopause care directory, covering search and filtering, the result cards people scan, the practitioner profiles they land on, and the account flow that carries someone from a first visit to a shortlist worth contacting.
See how it came together
Senior UI/UX Designer
Villvay Systems (Pvt) Ltd.
• Designed UI/UX for global B2B eCommerce websites and mobile apps.
• Created interactive prototypes and high-fidelity mockups using standard design systems and best practices.
• Applied accessibility standards such as WCAG throughout my designs.
• Used AI-assisted workflows for concept exploration, content drafting and research synthesis to speed up early-stage design.
• Collaborated with development teams to enhance overall UX for client websites.
Multimedia Engineer
Tracified (Pvt) Ltd.
• Created interactive prototypes, high and low fidelity UI mockups for Tracified products and features.
• Worked with development teams to streamline best UX practices within the products.
• Produced digital content for company social media platforms and initiated branding across all digital and print media.
Designer - Remote
Kimp.io (Doto Media Inc.)
• Delivered design work for clients across the US, UK and Canada, covering branding documents, logos, social media graphics, web visuals, slide decks and print artwork.
• Used Photoshop and Illustrator for graphics, InDesign for book and editorial layouts, and Figma for UI design.
• Worked to tight turnaround targets inside a high-volume remote design team.
Digital Designer
zMessenger (Pvt) Ltd.
• Produced digital and printed artworks for key brand clients, adhering to corporate brand guidelines and moodboards within demanding timelines.
• Created graphics and videos using Adobe Photoshop, Illustrator, After Effects and Premiere Pro.
• Built HTML/GIF web banners using the Bannersnack platform and engaged in experimental UI/UX design projects using Adobe XD.
Freelance Digital Strategist/Designer
Elements Sri Lanka
• Managed web, graphic and video projects alongside digital marketing initiatives for clients in Sri Lanka and Australia, handling strategy, design and production end to end.
• Worked directly with clients on scoping, timelines and revisions, delivering branding, print and social assets.
• Built and maintained WordPress and static HTML/CSS sites, and ran campaigns through Meta Ads Manager and Google Ads.
